Jeff Singer from Beer Piper looks at how dirty beer lines, inferior cleaning products and serving beer at the wrong temperature can leave a bad taste in the mouth.
According to a recent article by Cask Marque, 50% of drinkers leave a pub if they’re served poor quality beer, and of those 60% either never go back, or go less often – something that needs to be tackled as a matter of urgency if we want to preserve Britain’s pub trade.
“Beer quality is impacted by three main factors” says Jeff Singer, Commercial Manager for leading UK beer line cleaning firm, Beer Piper. “Landlords, managers and craft beer bar owners are taught many things about looking after their beer, but can sometimes cut corners when it comes to cellar management and cleaning, or they serve beer at the wrong temperature which has a huge impact upon beer quality.”
Read the full article on page 14 of our winter issue.
For information about Beer Piper, visit www.facebook.com/beerpiperuk.
