Cloud-based business intelligence company sales-i has been analysing the data of breweries (wholesalers, manufacturers and distributors) since 2008 – and they have some notable fans. sales-i integrates seamlessly with existing data systems, such as Brewman and Sage, to do the heavy lifting when it comes to data analysis. It promises to deliver fast reporting, detailed product analysis and highlight opportunities to cross-sell and up-sell products to customers. Among the 80+ UK breweries singing their praises are Beavertown Brewery. Despite being one of the flagship London breweries, Beavertown was hitting a wall when it came to managing the information their growing empire was creating. Lauren Lister is Head of Sales & Marketing for the brewery and found collating sales information into something coherent was a daily struggle: “We used an old ordering and stock management system that made it almost impossible to pull any sales reports or access any sales information,” he says. “We were flying blind.” While they have only been using sales-i for little over a year, the change at Beavertown since introducing the software has been remarkable. “sales-i has been a game changer for us. We are now able to take a deep dive into our business, take steps to negate any potential problems before they even arise and focus on the areas of the business that require our attention.” With access to their sales data and trends at their fingertips, the team at Beavertown is using the information in sales-i to inform their brewing schedule based on historic sales activity. “We’ve been able to forecast our production schedule based on the accurate, easy to extract numbers available in sales-i.” Lauren continued to say, “We are a much more efficient and effective team because we are using sales-i.” Find the sales-i team on stand 71 at SIBA BeerX 2018 Carbon dioxide and oxygen are crucial gases to monitor in order to determine packaged product quality and consequently the market success of a beer or beverage. Very low O2 levels and a consistent CO2 content in the packaged product are vitally important to achieve reliable quality and high flavour stability during the product’s shelf-life. For these reasons, breweries and soft drink manufacturers are looking for more sophisticated methods to monitor the O2 and CO2 levels during production and in the filled package. Pentair Haffmans’ package analyzers meet this challenge in a single measurement step. Unlike conventional methods, Haffmans’ package analyzers provide a differentiated measurement of Headspace Oxygen (HSO), Dissolved Oxygen (DO) and Total Package Oxygen (TPO). This detailed information enables you to better pinpoint any O2 pickup and optimize the filling area quickly and efficiently. No sample preparation is required for the measurement, and product losses are minimal as the product remains in the package and is not consumed by the instrument. The Pentair Haffmans’ package analyzer family is now even more specialized. One method during packaging is the use of nitrogen (N2) during filling instead of CO2. When N2 is used the existing CO2 measuring methods are insufficient as the N2 in the filled package interferes with the dissolved CO2 content measurement. This can result in a product that is not compliant with established CO2 levels. Pentair Haffmans’ Package Analyzer, type c-TPO Selective with selective CO2 measurement provides the advanced technology needed for this application. Visit Pentair at stand 22 to see the Haffmans cTPO INPACK TPO/CO2 METER and live filtration demos with our portable filtration system. 52 BREWING & BEVERAGE INDUSTRIES BUSINESS www.foodandbeverage.pentair.com For more information visit: www.sales-i.com/beer For more information visit: Pentair More sophisticated methods to monitor O2 and CO2 levels STAND 22 BeerX 2018 PREVIEW sales-i Believe Beavertown when they say business intelligence is now an essential, not an add on. STAND 71 52_Layout 1 13/02/2018 15:00 Page 1