The Good Pub Guide’s Brewery of the Year for 2018 has turned once again to the tried and trusted FUSO Canter to deliver its champion beers for thirsty customers. Purity Brewing Company, which operates from an idyllic, working farm in rural Great Alne, Warwickshire, is now running its third 7.5-tonner supplied by Mercedes-Benz Dealer Midlands Truck & Van – the German manufacturer’s franchised network is also responsible for sales and support of the popular FUSO light truck range in Great Britain. Smartly finished in eye-catching silver, Purity’s Canters are fitted with curtainside bodies by Fred Smith & Sons, of West Bromwich. Like its two predecessors, the latest arrival is a 7C15 model and powered by an economical 3.0-litre common-rail turbo-diesel which offers high-torque characteristics – 370 Nm is available over a broad engine speed range. The truck’s 110 kW (150 hp) output is transmitted to the road via an efficient, smooth-shifting DUONIC® dual clutch automated gearbox, while an engine brake is included as standard. In line with its commitment to producing high-quality beers in a natural and sustainable way, Purity specifies its Canters’ Comfort day cabs with roof- mounted wind deflectors and collars. These air management kits help to maximise mpg returns and thereby reduce emissions, particularly on longer runs, while also further enhancing the trucks’ appearance. Exceptional reliability and a market-leading payload are key to the vehicle’s appeal. Purity’s Canters offer a carrying capacity of around 4,000 kg, at least 1,000 kg more than a conventional 7.5-tonner. Not only does this enhanced productivity translate into highly competitive running costs, but it also complements the operator’s environmental profile by restricting the number of road miles its vehicles travel. Purity operates five trucks – the Canters are gradually replacing vehicles by its previous supplier – and a couple of vans. The company uses them primarily to deliver its own products, as well as best-in-class beers from around the world, to pubs, restaurants and other customers within a 70-mile radius of the brewery. They also run regularly to central London and Bristol, where Purity has a well-established freehouse clientele. A third-party transport provider handles distribution to the major supermarkets and major pub chains. Purity Logistics Manager Ian Back confirmed: “The Canter’s great strengths are its body and payload allowance, which we make full use of, and its outstanding reliability. We bought our first a couple of years ago and it hasn’t missed a beat. This robust engineering and build quality have proved invaluable in enabling us to meet our delivery commitments to customers.” Leading pallet pooling specialist LPR UK has once again affirmed its commitment to first-rate quality management systems, having been certified to the new ISO 9001:2015 standard. LPR’s success in achieving this new accreditation follows six consecutive years of the business achieving certification for the previous standard. Businesses which achieve the ISO 9001:2015 certification must consistently demonstrate the ability to provide products and services that meet customer, statutory and regulatory requirements. LPR has once again achieved ISO recognition thanks to its industry-leading quality management processes and leadership across the logistics and pallet pooling sector. Simon Wood, operations director of LPR UK and Ireland, commented: “Achieving accreditation in the UK for the seventh year is a fantastic testament to our high standard of service. The acknowledgement recognises the continued effort we put into innovation and best practice. “We believe that continued recognition from an organisation such as the ISO, alongside the high level of quality both our pallets and services are renowned for, is what sets us apart as industry leaders.” The past year has seen considerable success for LPR. Earlier this year, the business achieved an EcoVadis Advanced Gold rating for its excellent CSR practices – the first business of its kind to secure such an accolade. LPR has also announced a volley of new contract wins and extensions across the FMCG and logistics sphere, with businesses including Accolade Wines. LPR certified to new ISO standard Fuel-efficient FUSO Canter for Purity www.lpr.eu For more information visit: www.midlandstruckvan.com For more information visit: TRANSPORTATION News 76 BREWING & BEVERAGE INDUSTRIES BUSINESS 76_Layout 1 12/02/2018 15:42 Page 1